The WWETT Show (Water & Wastewater Equipment, Treatment & Transport) is the world’s largest annual trade show for wastewater and environmental service professionals. The main goal of the project was to design an eye-catching and attractive booth that would draw potential leads into the booth as they walked the show floor. The booth layout and design included a three-sided main closet graphic, a double-sided free-standing wall, and multiple pedestals showcasing Franklin Electric’s latest products.