PROJECT HI-VIZ CAMPAIGN

The Hi-Viz Project is an initiative from Franklin Fueling Systems (FFS) to increase safety awareness on petroleum equipment installation job sites across the world. For this project, I was first asked to create a logo that visually communicated the message of the campaign. Once the logo was approved by the FFS, I then conducted a photo shoot for images that would be used as support for numerous marketing materials. All of the photography shown in both the brochure and posters was taken by myself either in a studio setting or on a job site.